Gravity Zone, located in Powai, Mumbai proudly offers one of a kind indoor trampoline park featuring trampoline lanes, basketball dunk, foam pit, Ninja Warrior Course, Indoor Zip Line, Climbing Wall.
It is a great place for birthday parties, corporate team bonding, fundraisers, groups and field trips.
At Gravity Zone all you have to do is bring your team, lots of energy and an attitude to Fun and Fitness!
We created Gravity Zone’s page in May, 2022 and worked on their page from the scratch. Within the first month we cross a 1000 followers and took the page from 50 likes to 250 likes
We brought their followers to 10,000 from the scratch in the span of 6 months after which the movement of the page started getting stagnant.
The challenges we faced were:
- Stagnant audience
- Poor page growth
- Lack of awareness
- Slower growth as compared to when we started
In order to overcome the challenges faced by Gravity Zone, we worked on various strategies, campaign, social media trends and organic marketing techniques.
We used various growth methods like engaging posts, along with updating the hashtags every month, we maintained the page hygiene by updating the Facebook cover photos and Instagram highlight photos and pushing out more and more organic awareness content along with trending and engaging content
We highlighted our milestones and put out fun reels along with reminder posts to people about the offers that we run!
Results : The page growth increased by 75%, along with a lot more engaging posts and stories, more educational information was given out, new offers were added to make the place more accessible and old offers were creatively marketed